Ravenwood Appoints Wedderburn to Grow Linerless Labelling Market in Australia
Ravenwood Packaging has partnered with Wedderburn Australia to expand the availability of its linerless labelling technology across the Australian market. Under the agreement, Wedderburn has been appointed as an authorised distributor of Ravenwood’s machinery and a print partner for linerless labels.
As part of the collaboration, Wedderburn will distribute Ravenwood’s Nobac linerless labelling machines and install a Ravenwood Com500 linerless coating system, enabling linerless labels to be manufactured locally in Australia for the first time.
The partnership allows Wedderburn to offer a complete linerless labelling solution, combining local manufacturing, technical expertise and customer support with Ravenwood’s advanced labelling technology.
Ravenwood Packaging Managing Director Paul Beamish said Australia is a key growth market for linerless technology and noted that the partnership would help businesses improve operational efficiency, reduce packaging waste and adopt more sustainable labelling practices.
Founded in 1896, Wedderburn operates across Australia and New Zealand, supplying labels, labelling systems, weighing equipment, packaging machinery and food technology solutions. The company has also supported packaging sustainability initiatives through the use of FSC-certified materials, participation in circular economy programmes such as RafCycle, and collaboration with industry organisations focused on recyclability and compostable packaging.
Wedderburn Executive Chairman Philip Wedderburn said the partnership reinforces the company’s commitment to delivering innovative and sustainable labelling solutions, while providing Australian businesses with access to proven linerless technology that enhances efficiency and reduces waste
