Label Apeel enters the folding carton market with Carton Apeel, investing in single-pass flexographic technology to combine printing, embellishment and converting.
UK-based Label Apeel is expanding its packaging capabilities with the launch of Carton Apeel, a dedicated division focused on printed folding cartons. The move extends the company’s existing expertise in label printing, colour reproduction and embellishment into a wider range of packaging applications.
The new division aims to provide brands and designers with a dedicated folding carton service, covering artwork discussions, carton board selection, printing, embellishment and converting. The investment also strengthens Label Apeel’s ability to support customers looking for coordinated packaging solutions involving both labels and cartons.
Single-Pass Flexographic Printing and Finishing
A key part of the expansion is the investment in single-pass flexographic technology, which brings printing, embellishment and converting together in one continuous inline process.
Unlike conventional carton production, where printing and finishing may take place across separate operations, the integrated process reduces additional handling, setup requirements and waiting time. This can help improve production efficiency, shorten turnaround times and minimise potential waste and errors.
The technology is designed to support brands requiring shorter production runs, frequent artwork changes, seasonal packaging designs and promotional launches. By combining multiple production stages, Carton Apeel aims to provide greater flexibility while maintaining print quality, registration accuracy and decorative finishing.
Flexible Ordering and Faster Turnaround
Carton Apeel offers customers the flexibility to order without a minimum order quantity, allowing brands to purchase cartons according to their actual requirements. The company indicates a typical turnaround time of 10 to 15 days, supporting businesses with changing stock levels and product launch schedules.
The new division will follow the quality standards and customer service approach established through Label Apeel’s label printing operations. Its offering is intended to help customers manage labels and cartons as connected elements of their overall packaging and brand identity.
Expanding Packaging Capabilities
With Carton Apeel, Label Apeel is extending its production capabilities beyond labels into folding carton packaging. The investment reflects the company’s focus on providing more integrated printing and packaging services while responding to demand for flexible production, shorter runs and high-quality printed cartons.
The launch marks a new stage in Label Apeel’s development, creating additional opportunities to serve brands seeking printed folding cartons alongside their existing label requirements.
